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Target group

Target group

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Brand Factory focuses mainly on two different target groups.

The brand owner, such as management teams and marketing and sales divisions which own or stand responsible for the company's brand or brands. The brand owner also includes a number of other internal stakeholders who form part of the target group. These may include the company's fleet manager, shop manager, decorator, designer, PR manager and others.

The brand owner's partners: these may be advertising agencies, interior design companies, media companies, print management companies or other consultants and subcontractors. Together, we can help the brand owner and its partners to create, implement or build up brands.